Rod Stuart Loves the Hamptons (12.3.08)

OK. What’s the deal? I’ve been seeing graffiti of “Rod Stuart Loves the Hamptons” all over Manhattan. Apparently it’s in Brooklyn too. This shot here was taken near my office at Morton and Greenwich St.Note the misspelling of Stewart, a smart move for whoever is creating these works. I looked it up and Rod Stuart Loves the Hamptons has its own MySpace page. T-Shirts can be found at RareChic, which leads me to believe that it’s a brilliant artist’s marketing ploy. (Or someone is making a nice buck off of it.) And the shirt costs $73! For a t-shirt!

Rod Stuart Loves the Hamptons

Rod Stuart Loves the Hamptons

It’s got a ring to it, right? Can anyone tell me what is going on? I feel so out of the loop.

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3 thoughts on “Rod Stuart Loves the Hamptons (12.3.08)

  1. Davis says:

    If you want his t-shirt, and you think he’s sexy, come on sugar let me know

  2. Penelope says:

    Um, $73 is still cheaper than Vincent Gallo’s $150 tees that suck. Rod Stuart just happens to be an entrepreneur.

  3. […] for Booga Sugar. A street marketing tactic that’s becoming more and more popular in NYC. (See Rod Stuart Loves the Hamptons) Booga […]

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